BlackMilk x Sailor Moon: A Collab Millennial Fans May Be Over Already
You know it’s going to be good if it’s Sailor Moon
Next week BlackMilk is about to drop one of the biggest official collaborations for the franchise in years (there’s even a Tuxedo Mask dress!).
Blackmilk is known for using a high-quality blend of nylon and spandex, which gives their clothes a stretchy comfortable feel. The brand launched during the heyday of tight galaxy leggings and is known for its unique and creative designs, featuring bold prints and vibrant colors. Their Pokemon collection was killer!
Some of us who have moved away from galaxy leggings might call their clothes glorified & outdated swimsuits. But more on that later.
As fashion trends continue to evolve, Millennial women are increasingly rejecting skin tight athletic clothing in favor of looser, more comfortable styles that won’t need to be tossed after a few uses. That’s just life as we enter our late 30’s!
This isn’t exclusive to Millennials, this shift also reflects a growing desire among young women to prioritize comfort and practicality over aesthetics, and to reject societal pressures to conform to unrealistic body standards. In the wake of the COVID-19 pandemic, more people began to prioritize comfort over style while working from home (and ditching their bras forever).
When I first drafted this article I was going to say it’s a collab for Gen-Z when most moonies are Millennials, but now I’m not sure Gen-Z will ever care for galaxy-leggings-adjacent skin tight styles like this. Let me know.
Many brands have responded to this trend by introducing more relaxed, breathable fabrics that allow for greater freedom of movement and comfort. Blackmilk? Not so much. We’re seeing a few loose or more flowy items but on the whole the combination of unhemmed nylon on skin isn’t a vibe in 2023.
Their sizing only goes to XXL, which feels outdated when other brands have expanded their collections to be more inclusive, but Youtubers like SezRawrr provide some confidence that their XXL size can work on people with her shape (love her, meh on the XXL limit).
In terms of the fabric quality, fans have reported that Blackmilk's clothing is durable and long-lasting, even after multiple wears and washes.
Now, most importantly: the prints!
Don’t get me wrong, I’m a loud and proud moonie but I’ve seen this same character art thousands of times since the 20th anniversary revival. Longtime BlackMilk fans expected something like their Avatar collab!
To quote a non-moonie friend, “It’s giving Hot Topic.”
((I love Hot Topic, but we KNOW what she means))
We were relieved to see elegant manga artwork on items from the Jimmy Choo collection and this feels like a step backwards. Could we perhaps get something more subtle? “Work friendly” is the phrase that keeps coming to mind. Otherwise slapping the character art here and there is generally uninspired.
If you told me this was a children’s collection I would jump for joy with how age appropriate most items seem.
Otherwise, I’ll be saving some cash before next week and snagging my favorite looser items from the collab and skipping the items that look thin enough to require pasties with. Yeah, bra's are nonsense but we'll leave that for another article.